With the launch of Corona Game Edition coming up quickly, we decided to attend Casual Connect this past week, meet the people in the casual game industry and listen to what the speakers, panelists, and attendees are saying about casual games. One of the biggest take aways is the refrain, “Yes, we want to be on a mobile platform.” Casual gaming seems to be moving away from downloadable computer game toward the kind of portable games that people can play for a few minutes while waiting in line at the bank. People who were not the target market for a mobile gaming device now have a mobile phone that can double as a game machine with them at all times- and they are starting to play games.
Another trend is the social gaming phenomenon which is moving from web to mobile. Instead of playing a game like Farmville on Facebook in front of a computer, being able to advance play both from a mobile device and on the web seamlessly. This is where Corona SDK comes in, we have integration with Facebook API- so you can easily make a version for the iPhone, iPad, or Android.
The other side of the equation were the game portals, looking to enter the mobile market but lacking the developers to even make the first forays. If you are a Corona SDK developer, start designing games with Corona Game Edition, there’s a new market waiting for you.