16 December 2016
Best practices for monetizing your mobile games
Johannes Heinze of AppLovin notes five major points which developers should consider when making mobile games. Heinze is the Managing Director, International at AppLovin where he discusses best practices for getting the most out of your app when it comes to monetization.
His five main suggestions include:
- Plan your monetization strategy during game design.
- Factor ad revenue into your game’s lifetime value.
- Make the value of in-app purchases clear to the user.
- Consider rewarded video ads if they can fit into your game model.
- Host in-game events and promotions.
— Develop (@developonline) December 15, 2016
Corona Labs’ AppLovin plugin is a great option for monetizing your app on a cross-platform basis. It supports static interstitials, video interstitials, and rewarded videos for your iOS, Android, and tvOS games. Check it out!