PapayaMobile and InMobi integrate into Corona SDK via cloud-based LaunchPad

Following the rise of cross-platform mobile development, there’s now a wave of inter-operability. The thinking behind such a trend isn’t complex: integrating your tools into already popular SDKs grows the entire development ecosystem and makes sure people are using your tech. Ansca Mobile, which is behind the cross-platform Corona SDK, is hoping such a strategy can be used to help expand its business beyond the 20 million downloads it’s already amassed, announcing a link up with both PapayaMobile and mobile ad network InMobi….

5 Ways to Make Your App Take Off

Corona is the world’s No. 1 mobile app development platform and many developers have found that by using it not only do their apps work better, but they get more downloads.